Client: Samsung Electronic Indonesia (SEIN)
Description: Marketing Campaign
One of the Top 3 mobile phone market leader in Indonesia, Samsung mobile had trusted us to handle their marketing campaign in East Java. Since each region in Indonesia had a different market characteristics, the marketing campaigns are also have to be localized. We used elegant, profesional and sometimes youthful as it's design essence as the brand has many market segments. This campaign include a regional newspaper campaign (East Java), and several other promotional kit for their marketing campaign in their PoS (Point of Selling), whether it is in Samsung retail store chain (Samsung Mobile Plaza) or at a dealer's store (Samsung Partner plaza).